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Daily Brief

Strategy vs. BitMine

Crypto markets continued to take a hit Friday as ETH tumbled back below $4,500. Now, let's talk public market crypto opps.
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Aug 15, 20256 min read
Strategy vs. BitMine
Published on Aug 15, 2025
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Sponsor: Frax — Fraxtal Ecosystem: Where DeFi Meets AI.

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NEED TO KNOW
SEC's Big Talk
  1. 🏛️ SEC Chair Vows to Make America Crypto Capital. Paul Atkins wants to mobilize the entire agency to implement Trump's agenda on crypto.
  2. 🟠 Treasury Secretary Bessent Says U.S. Won't Make New BTC Buys for Reserve. He confirmed plans to avoid new purchases of crypto and build reserves via confiscations only.
  3. 🇺🇸 Federal Reserve Ends "Novel Activities" Supervision Program. Crypto activity supervision is now a standard procedure for our nation's central bank.
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Daily Market Snapshot: Crypto markets continued their slide Friday while public markets took a big hit from inflation numbers, too.
Prices as of 4pm ET 24hr 7d
Crypto $3.95T ↘ 1.1% ↗ 1.5%
BTC $117,320 ↘ 0.7% ↗ 0.7%
ETH $4,424 ↘ 2.7% ↗ 9.2%
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ANALYSIS
The Strategy and BitMine Playbook Showdown
Bankless author: Jack Inabinet

Strategy and BitMine are both leading the digital asset treasury games for their respective assets. But while Michael Saylor's firm blazed a trail as the Wall Street OG of transforming BTC into balance sheet alchemy, Tom Lee's bold, explosive commitment to making billion-dollar moves to accumulate ETH in record time is catching eyes, too.

While Strategy is pursuing complex financial engineering to continually stack sats, BitMine is charging ahead with a leaner model and plenty to prove. These two companies are playing the same exact game, but with entirely different playbooks. 

Today, we’re comparing Strategy to BitMine Immersion Technologies and unpacking the differences between BTC and ETH’s crypto treasury champions. 👇

⚙️ The New Strategy

Once upon a time, MicroStrategy defined itself as a business intelligence firm that sold analytics software to corporations and institutions. Today, the reborn “Strategy” is a behemoth bitcoin holding vehicle, whose valuation has eclipsed its 2000s tech bubble peak multiple times over and whose most coveted product is financial engineering.

Strategy’s original bread-and-butter for financing BTC buys was at-the-market (ATM) share sales and convertible notes, but this bull market, Strategy has turned to a mix of exotic fixed income and preferred stock offerings.

In 2025, Strategy expanded its offerings with the addition of STRK (a convertible preferred stock offering with 8% dividends), STRF (a senior perpetual fixed income offering with 10% dividends), STRD (a junior perpetual fixed income offering with optional 10% dividends), and STRC (a variable rate perpetual preferred stock with initial 9% dividends).

While the numerous distinctions between these various new-age Strategy offerings are no doubt dizzying, for the purposes of this article, we can disregard the minutiae; more important is the fact that each instrument works in concert to raise money from investors with diverse risk and return preferences.

For example, investors seeking well above-market 10% yields and priority claims above all other Strategy investors except convertible note holders can purchase STRF, meanwhile, those who want slightly lower 8% yields and some upside exposure to MSTR stock can buy STRK.

The exotic preferred perpetuals enjoy smaller markets than MSTR stock itself, but Strategy has experienced success through these avenues, raking in over $5.5B from this suite of offerings since the start of the year.

Source: Chase Millas

Notably, these products appear to have supplanted Strategy’s convertible notes, as the Company has not issued any new zero-interest debt since February 2025. Additionally, the vast majority of the funds raised have come from the initial offerings of these securities, with a mere 14% derived from subsequent open market sales.

In its Q2 earnings conference on July 31, Strategy instituted new common stock dilution guidelines, which prohibit at-the-market (ATM) share sales when MSTR trades at less than a 2.5x multiplier against its BTC holdings, except to pay interest on debt obligations and fund preferred equity dividends.

It may be possible for Strategy to issue new preferreds in a down-market scenario to pay down obligations, yet if the fundraising doors truly close, forced MSTR sales will end up cutting the amount of BTC each share represents.

⛏️ The BitMine Blueprint

Rewind the clock on Strategy almost five years, substitute BTC for ETH, and you’d get BitMine Immersion Technologies (BMNR)! The former BTC miner went on a crypto buying binge after announcing an Ether treasury strategy in late June; it held 1.15M ETH worth $5.2B at the time of writing.

Unlike the post-2025 Strategy, which now leans on a complicated mix of exotic preferreds to raise cash, BitMine remains in its “classic” era, relying on ATM share sales and convertible notes as primary fundraising tools. 

Both Strategy and BitMine are public companies that have married themselves to a single token. The only major difference is that BitMine focuses on the smaller market capitalization asset and perhaps has a more visible public presence, with Chairman Tom Lee serving as a familiar face for viewers of daytime investor television networks.

Thanks to Strategy’s normalization of crypto treasury companies, BitMine has enjoyed immense success with early-stage growth, amassing a greater value of crypto during its first month of operations than Strategy could accumulate during the first six.

🧐 Conclusion

Strategy and BitMine both stand out as preeminent high-beta proxies for the cryptocurrencies they represent. Each has made a series of bold bets on a single crypto asset, with Strategy playing the seasoned heavyweight and BitMine the fast-rising challenger.

Strategy’s long-standing dominance in the crypto treasury space, coupled with its ability to tap multiple fundraising sources, gives it greater optionality to weather adverse market conditions. Conversely, BitMine’s smaller size may provide greater investment upside.

Although different by design, both Strategy and BitMine will ultimately live and die by the strength of their chosen asset.


FRIEND & SPONSOR: FRAX

The Fraxtal ecosystem is expanding at lightning speed—this month’s biggest highlight is IQAI.com, the newest Agent Tokenization platform from IQ and Frax. IQ is building autonomous, intelligent, tokenized agents launching on Fraxtal in Q1. Empower on-chain agents with built-in wallets, tokenized ownership, and decentralized governance—all within a fast-growing Fraxtal ecosystem.

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EARLY ACCESS
Why Passive Investors Lose

Contrarian strategist Michael Green lays out why “passive” isn’t passive at all — it’s a flow-driven algorithm, turbocharged by policy, that funnels capital into mega-caps, starves small caps, and raises the odds of market non-clearing shocks.

We unpack Sharpe’s arithmetic vs. rebalancing reality, lessons from Volmageddon, the aging of investor cohorts, why stress may be deflationary before inflationary, and how to “doom-proof” a portfolio with assets that throw off cash (including overlooked duration/TIPS and munis).

Michael also separates crypto’s burn-it-down narrative from its true promise: tokenized, programmable securities that fix TradFi’s paper plumbing.

Listen to the full episode 👇

Not financial or tax advice. This newsletter is strictly educational and is not investment advice or a solicitation to buy or sell any assets or to make any financial decisions. This newsletter is not tax advice. Talk to your accountant. Do your own research.

Disclosure. From time-to-time I may add links in this newsletter to products I use. I may receive commission if you make a purchase through one of these links. Additionally, the Bankless writers hold crypto assets. See our investment disclosures here.