Paragraph's New Content Marketplace for Humans and Agents
People should be able to easily earn from their content online, and they should be able to do so without having to turn to vampiric centralized services that charge exorbitant fees.
If you agree, we're in luck, as Paragraph just debuted publish.new, a streamlined platform for selling digital work directly to humans or AI agents.
By "digital work," I mean any file or anything you can zip. The artifacts you sell here can be simple, like a short PDF, or complex, like a zipped progressive web app that buyers install locally. So if you can think it, and organize it into a file below 100MB, you can sell it on Publish.
I'll give you a personal hypothetical. Something I do is curate Midjourney "style recipes," as I call them. Use one of my recipes, and you'll achieve a particular aesthetic. For instance, the outputs below are from what I've nicknamed my Noons style.
Let's say some people see these outputs and want to emulate the look for their own graphics. Instead of having to explain the recipe repeatedly, I could spin up a PDF featuring the style reference codes, sample prompts + outputs, suggested parameters, etc., and then list the file for $0.10 per download on Publish (note: mainstream platforms can't handle microtransactions like this).
Of course, that's just one way I could personally envision using the platform. But you can extend the possibilities out in any direction. For example, let's say you're a Polymarket wonk and you've created a beginner's course centered around trading strategies and custom tools. You can zip it, sell it on Publish, and keep all the earnings (Gumroad charges 10% + $0.50 per sale transaction in contrast).
Another interesting example that I've actually seen live on the platform comes via the ETHDaily team, who have offered their entire zipped archive of news posts from Dec. 2022 through March 2026 for $2 on Publish. So let's say you wanted to assess Ethereum ecosystem trends over the past few years; you could have your agent buy this archive and then set about creating an analytical wiki based around it.
All that said, if you want to try for yourself, just go to publish.new/sell. You can sign in with an existing EVM wallet or through an email. If you go the email route, Publish will automatically create a Privy embedded wallet for you. At this point, you would set:
- Your file upload
- Preview image
- Title
- Description
- Price
- Wallet address (if you want to receive payments elsewhere)
Then simply press the "Publish" button, and you'll be redirected to a dedicated sales page like so:
If you scroll down this page a little further, you'll find the payment interface; beyond traditional cards, crypto payments on Ethereum, Base, and Tempo are currently supported via USDC or DAI. Alternatively, clicking on the "Agent" tab will give you instructions you can copy over so that your AI can learn how to make the purchase itself.
This sales portal isn't just siloed on Publish, either. Scroll down past the payment interface and you'll find a series of embed options, which you can use to bring your sale module wherever you're already regularly publishing your content, e.g. Ghost, Squarespace, WordPress, etc.
At the very least, then, Publish is a simple new option you can consider if you have any content or curations you want to monetize. I'll be dabbling with it more in the weeks ahead, and I'm sure additional features will be coming considering that the platform only just launched. Worth a try, I say.